WINS – Global Effies & D&AD Awards 2016

It’s that time of the year again, and Awards season is in full swing!


This year’s Global Effies Awards saw the Global Grey Ambi/Febreze team led by Grey Group NY score a well-deserved Global Bronze for its The World

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2016 One Show & Promax Award Wins

Following the recent conclusion of the One Show awards at Gotham Hall in New York City, 282 Pencils were awarded to winners from 27 countries. Grey Group Asia Pacific has had a strong showing at the 2016 One Show awards, …

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Grey India, Radio City, & Local Candy Vendors Team Up to Create Pop-Up English Schools For Street Kids

In a first of its kind innovation, radio network Radio City 91.1FM has partnered with cycle candy vendors to create pop-up English schools across Dharavi and slum areas. Radio reaches more than 99% of India where approximately 30 million children …

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ITC B Natural New TVC Nudges the Child Within You

Last year, ITC forayed into the juice category with the launch of its brand, B Natural. Being a new entrant in a category dominated by these two brands, the creative task was to find a more nuanced insight to peg …

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The World’s 1st Video Game Encouraging You to Give Blood

HEADS UP, Hardcore Gamers!

You understand the importance of staying alive and getting to the next in-game level but do you also understand the importance of blood and survival in real-life? Now, there is an innovative way to translate this …

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GREY group Executives on Awards Ceremonies Panels

Our senior executives have been chosen to be on the Jury Panel for both the Cannes Lions and AMES 2016 awards.

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GREYSpotlight: Noc Choi



Noc Choi




Hong Kong

Claim to Fame:

Learner spirit – I learn one new thing every week or two. Meditation, hacking, game design, behavioural economics, dinosaur Paleobiology, photoshop… you name it.

Great tools to recommend: …

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