Febreze, presented by Grey Group Japan



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GREYnJ United and True Corporation do their bit for Autism awareness

To celebrate World Autism Awareness Day 2018, True Corporation partnered with the Autistic Thai Foundation to create awareness, understanding and acceptance for autistic children to live happily in society. The project’s concept was built around “Creating a Better Life for …



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This Women’s Day, Olay inspires women to be fearless of age

This Women’s Day, Olay brings powerful female icons Lin Chiling, He Shui, Gao Yuan Yuan and more than 100 Key Opinion Leaders (KOLs) together to share personal stories that represent what it means to have no fear of age, to



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‘iKorea’ P&G pop-up store goes live @ PyeongChang 2018 Olympic Winter Games

The PyeongChang 2018 Olympic Winter Games is upon us, and the ‘iKorea’ pop-up store for P&G is all up and running!

Depicting the history of P&G’s involvement with the Olympics, and the future of Shopper experience, it’s all set …



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vroom vroom with Grey RC&M India!

Mahindra Racing is one of ten founding teams, and the only Indian team to compete in the FIA Formula E Championship, the world’s first all-electric racing series.

The M3Electro race car, launched for Season-3 which concluded in July 2017, proved …



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HKTB invites you to experience Chinese New Year through the eyes of local children

With Chinese New Year a couple of weeks away, the Hong Kong Tourism Board finds fortune everywhere in their bustling and energized city.

The 90 seconder follows the story of a brother and sister duo determined to collect as much …



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What in the world is Flavour Stacking?!

Pringles is debuting its first-ever television advertisement during the Super Bowl, which will star Saturday Night Live alum Bill Hader. Pringles and Hader will be showcasing a new chip concept called ‘Flavor Stacking,’ which requires layering different flavors of the



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Grey introduces ‘Scent by Downy’

Text messaging is often read as cold and is toneless. In commemoration of the brand’s foray into China, Downy introduced: Scent by Downy.

 

Because scent triggers emotions and Downy Unstoppables is one of the most popular in-wash fragrance beads, …



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Sensodyne – Sensitivity needs to be addressed daily

Hello Everybody,

We are delighted to share Sensodyne’s (GSK) new campaign, which reinforces ‘sensitivity needs to be addressed daily’.

Designed within the ambit of the global campaign, appropriately titled, ‘Apathy’,  it is aimed at countering the indifference of Sensitivity sufferers …



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Panadol: Home of Reconnection

Panadol has launched its first ever core brand campaign in its 60-year history to remind Australians to take time away from their devices and reconnect with friends and families.

No brightly coloured boxes of pills appear in the content and



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Grey Group Singapore presents: Serial Griller ft. Neil Cotton

 In this installment of Weber Asia’s ongoing #SkyGrillers campaign, we go to Neil Cotton as he takes his rightful position behind the grill:

 

BEHOLD!

 …



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Grey Group India’s campaign for CIPLA to help millions live berok

Millions of Indians suffer from shortness of breath due to Obstructive Airway Diseases, but are however not on the most effective form of treatment. While inhalation is the best therapy for asthma, unfortunately, a majority of people are reluctant to …



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Tim Cheng on What’s Hot What’s Not

Check out Tim Cheng’s feature on Marketing Hong Kong, as he shares his thoughts on What’s Hot, and What’s Not:

 

 

 

 …



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Say Hello in Elephant: whiteGREY and the David Sheldrick Wildlife Trust partner to save an endangered language

For World Elephant Day [12th August 2017], whiteGREY Australia has partnered with the David Sheldrick Wildlife Trust and ElephantVoices, for the first time allowing human words and emotions to be translated into elephant calls. The Trust and whiteGREY today launch …



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Grey Group Malaysia and Maybank turn Inspiration into Reality

Some see bamboo. Someone saw new fabric.

Grey Group Malaysia’s new campaign for Maybank wants to help its clients turn inspiration into reality with Maybank Wealth Management.

 …



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Save More, Do More: Make the Obvious Choice with Hotels.com

Titled ‘Instant Savings’, and created by Grey Group Singapore, the campaign comprises a series of humorous yet relatable short films revolving around the theme of users saving money, reaping the benefits, and maximizing their vacation. Shedding light on the multitude …



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Grey Group Australia Partners MPAN to Make the Missing, Unmissable

A campaign to make missing people unmissable has been launched by the Missing Persons Advocacy Network (MPAN). The campaign follows 2016’s Too short stories campaign, and features a reimagining of traditional missing persons’ posters into vibrant stories and images …



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Celebrating Equality in the Skies, with Grey Group India and the Indian Air Force

To break gender stereotypes, the IAF champions equality in the skies.

The Indian Air Force is known to overcome barriers with courage, strength and valour. Which is why, when the whole country was debating the role of women in society, …



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Finding Home, by Grey Group Malaysia

View the Finding Home trailer here: https://vimeo.com/213996952/556d3addd3

Advertising agency Grey Group Malaysia in partnership with UNHCR, the UN Refugee Agency, today launched ‘Finding Home’ – a revolutionary smartphone application that allows users to experience a refugee’s journey of survival …



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ITC B Natural , with Shilpa Shetty and Grey Group India

Most packaged juices available in the market are made from concentrate. While we may be aware of this fact, what we aren’t privy to is the fact that the whole process of making fruits into concentrate exposes them to excessive …



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