Dheeraj Sinha shares with The Financial Express on advertising to women

“The trending theme of women empowerment in marketing and advertising is both a function of how society is viewing gender equations as well as the state and emotions of the advertising marketing fraternity.” – Dheeraj Sinha, Chief Strategy Officer, Grey Group South & Southeast Asia

For International Women’s Day, Dheeraj penned his thoughts for The Financial Express on advertising to women and advises on the ‘dos’ and ‘don’ts’.

Click on to read his thoughts!

Financial Express_Dheeraj Sinha

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