GREY group India appoints Leroy Alvares as President Digital ServicesOctober 7th, 2015
GREY group India has appointed Leroy Alvares to lead the agency’s digital services in India. He joins GREY group India as President – Digital Services and will be responsible for developing proprietary and innovative digital-oriented solutions for GREY’s clients. He is based out of Mumbai and will report to Sunil Lulla, Chairman and Managing Director, GREY group India.
In Alvares’ previous stints, he has served as the President of Rediffusion Y&R Digital, Rediffusion-Wunderman and Sudler & Hennessey India. He was with iContact and Ogilvy India before he joined Tribal DDB as country head. A veteran with over 20 years of experience, Alvares has worked across a diverse range of categories including retail, telecommunications, financial services, information technology, pharmaceuticals, travel & tourism, and fashion & lifestyle.
An award-winning advertising man, Alvares won the first ever Gold Lion for Direct Marketing as well as the Grand Effie. He has also led the team that developed the Integrated Lead Generation System(ILG) to become the winner of the ITSMA Awards – Gold for most effective Marketing Program and the IDC Awards for Wipro Technologies. Under his leadership at Tribal DDB, the agency grew to be one of most awarded digital agencies in the country sweeping over 40 local and international awards.
Alvares is a keen traveller and a nature lover. He likes to express his creativity through a wood craft hobby called fretwork – intricate design carving in wood.