Grey Group wins Global Healthcare Agency of the Year at the New York Festivals’ Global Awards

Raju Nirvik Till
This year’s New York Festivals’ Global Awards saw Grey Group Singapore sweep the healthcare awards including clinching the prestigious Grand Global award, five Global awards and three finalist certificates. Bcg2 was also awarded two Finalist Certificates.

The ‘MOVE – Human Calligraphy’ (GSK – Panadol Joint) has taken top honours with the Grand Global Award and two Global Awards.

The award-winning “Water-Eye Performance” bagged two Global Awards for its innovative work on the anti-irritant and moisturizing qualities of Eye-Mo (GSK).

‘A Moment of Beauty’ (GSK – Eye-Mo) was recognised with a Global Award and two Finalist Certificates, in addition, the team also brought home a Final Certificate for the ‘Pain Poems’ (GSK Panadol Extra Advance) campaign.

A Finalist Certificate was given to bcg2 for their work ‘Champix There Is A Way Out’ which was done for Champix, and another was awarded to the work ‘Ezetrol – If you think this is risky’ which was done for Ezetrol.

Nirvik Singh, Chairman & CEO of Grey Group Asia Pacific said, “The Global Awards recognises our creative strength and ranks us at the top of healthcare creativity. With an evolving healthcare and wellness industry, we are constantly working in tandem to produce ground-breaking work along with successful business results for our clients.”

“To win at such a prestigious global awards festival is very gratifying. It is the effort and hard work of the team as well as the clients’ support that has culminated in Grey Group Singapore being named Global Agency of the Year. We are ecstatic with this news,” said Subbaraju Alluri, CEO of Grey Group Singapore.

“What a great honour to receive this global recognition that places us at the very top. A position none of us dreamt to hold in our very first year of operations as new global hub for the key client GSK. To have reached this in such a short time is a true testament to a great team that has come together in Singapore to deliver nothing but the best. And it is a testament to our clients who share a spirit of making things happen,” said Till Hohmann Executive Creative Director (GSK), VP.

The Global Awards are dedicated to excellence in healthcare and wellness communications on an international level. Now in their 20th year, The Global Awards receives entries from healthcare corporations, hospitals, advertising agencies, production companies, and design studios that produce communication for medical, pharmaceutical, healthcare & wellness related products and services.

These wins follow the prestigious 2014 Spikes Asia Festival of Creativity where Grey Group was the most-awarded agency in the healthcare category.

View the video of ‘MOVE – Human Calligraphy’ (GSK – Panadol Joint) here.

Team credit for ‘MOVE – Human Calligraphy’
Executive Creative Director: Till Hohmann
Creative Director: Antonio Bonifacio
Copywriter: Andrew Siebert
Associate Creative Director: James Li
Art Director: Darren Leong
Art Director/Retoucher: Nasheet Shadani
Art Director/Typographer: Luis Fabra
Chief Executive Officer: Subbaraju Alluri
Client Services Director APAC: Tom Evans
Regional Group Account Director: Jennifer Sim
Regional Account Manager: Nicole Lim
Regional Account Manager: Madeline Woon
Glaxosmithkline Hong Kong’s Head Of Marketing: Jasmine Lai
Glaxosmithkline Hong Kong’s Senior Brand Manager: Pinky Lam
Regional Planning Director: Malati Afridi
Producer: Kelvin Lee (Frame By Frame)
Producer: Jong Shan Fan (Frame By Frame)
Production Manager: Wong Cheng Wah
Digital Imaging: Evan Lim (The Rabbit Hole)
Photographer: Lloyd (Freelance)



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