‘Horlicks NutriQuest’ is FWA’s ‘Mobile of the Day’February 22nd, 2016
The ‘Horlicks NutriQuest’ by Grey Group Singapore for GSK has been recognised by the FWA as ‘Mobile of the Day’.
The app is the gamification of what Horlicks delivers: 23 vital nutrients found in Horlicks which are used to unlock exclusive levels. The three main benefits of Horlicks (tall, strong, and sharp) are used to win.
FWA is an industry recognised award program, established in 2000, showcasing projects which use cutting edge technology, together with inspirational ideas, that lead the way for future generations.
Check out more about the win here.
Congratulations Grey Group Singapore!