Leon Liu shares ‘how to build a brand for the people’

“Regardless of how innovative or knowledgeable we may believe ourselves to be, when it comes to earning consumer engagement, marketers can still get things wrong.”

In his article, Leon Liu, our associate planning director, Grey Group Hong Kong (P&G China), has penned down an opinion piece for Clickz Asia.

The article shares how to build a brand for the public in today’s digital marketing world, and how their strategies have changed.

Read what Leon has to share here!

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